Brand Identity c/o ABASOTAS FOOD STUDIO

A small bakery’s extension into the big city. An exploration of the idea of the vending space and its intrinsic immediacy and simplicity in today’s modern life’s purchase process. As its name indicates, ATM means “At the moment” and this is the concept used by the brand to offer its clients an immediate service, not only through its technological nature, but also through the design of the shop, which constantly communicates with the main bakery sending information and receiving a supply of new, freshly baked goods.

Abasotas® Café is conceived as the public stretch of a sequence that begins in the domestic realm and flows into the bakery workshop. The Breakfast and Brunch area is incorporated as a room— a place where eating, waiting, and talking are part of the same architectural system. HEMP / CEDAR / ALABASTER PLASTER / LIME